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Quantifying customers path to growth

Quantifying Customer Economic Participation And Building A Path For Growth

There are many approaches to fueling growth in business – expand to new markets, connect with new audiences, create new business models, introduce new products and more. Your company is likely pursuing multiple strategies to create repeatable and reliable growth. But don’t overlook opportunities within your existing customer base. This path is particularly well known …

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It's a jungle out there

It’s A Jungle Out There

Today’s financial headlines warn of pending downturns in an inflationary environment, economic oblivion for foreign superpowers, pressures from cryptocurrency, opportunities and threats surrounding BNPL, more restrictive regulatory changes and interest rates on the rise. Navigating the decisions shaping your credit union’s future demand a plan to battle what may be your biggest threat: uncertainty. Where …

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American Advertising Awards

SEEZ Honored with 7 Addys at the 2021 American Advertising Awards

SEEZ was recently honored with 7 ADDY Awards – 1 gold, 4 silvers, and 2 bronze – at the 2021 American Advertising Awards hosted by the AAF Triangle chapter of the American Advertising Federation (AAF). The awards were earned for campaigns created for Coastal Credit Union and Honest Abe’s Kitchen and Bar. The award-winning work …

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Grinnell

SEEZ Announces New Strategic Alliance with Grinnell Leadership

In today’s world, the concept of togetherness rings loud. From the perspective of business and serving the needs of others, it’s commonplace to hear offers of partnering and collaboration. Entire economies are being built on open-source platforms that promote crowdsourcing. And, there is no shortage of motivational phrases advocating for cooperative efforts; many hands make …

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Stack of magazines

COVID-19’s Effect on Print Media

A couple of months ago, my dentist appointment was cancelled when COVID-19 happened. It was finally rescheduled for last week when my dentist’s office opened back up. Prior to the appointment, I received an email detailing new policies and precautions put into effect due to the coronavirus pandemic. One item on the list really jumped out at me, as someone in the advertising industry:  “You will see we have removed all magazines and other materials that are difficult to clean …

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